Home » Books » Book Review: Capture Your Style by Aimee Song

Book Review: Capture Your Style by Aimee Song

Book Review: Capture Your Style by Aimee Song

If you’re thinking about picking this book up because you think you’re going to be the next Instagram star, think again. Capture Your Style is not a quickie guide to getting a million followers on Instagram (or 4.7 million in Aimee Song’s case). If, however, you’re looking to improve the quality of your pictures, your overall instagram feed and start posting more regularly to create a consistent feed, then you need to pick up this book.

I have to admit that a huge part of the reason why I loved Capture Your Style is because I love the fashion blogger Aimee Song and I love her photos. I’ve been following her on social media ever since I got on Instagram and she’s always been a huge source of instagram inspiration for me. As an Instagram guide, I felt that Capture Your Style is very much aimed at beginner’s. I’m not an expert on Instagram or anything but I found that most of the tips provided were things that I already knew and am already implementing on my account. Whilst I didn’t learn many new things from Capture Your Style, it reassured me that I’m on the right track for having a creative feed that is true to me and my “brand”.

If you carefully follow all of the tips that Aimee has given in Capture Your Style, you should come away with a beautifully curated and creative Instagram feed. However, in my opinion her tips for gaining followers, are of little use today in this algorithmic insta-world. Instagram’s algorithm change, which occurred back in 2016, enraged instagrammers all around the world and the problem only seems to be getting worse.

I think pretty much every account, whether big or small, has seen huge dips in engagement as a result of the algorithm change. As such, a lot of the tips out there for gaining followers and an increase in likes can be of limited use when you’re literally battling against a machine. In Capture Your Style, Aimee highlights all the best ways to help increase your following and improve your engagement but if you find that you aren’t seeing the results, despite following all her advice, it is likely that Instagram’s algorithm is the one to blame. Stick with them – they’re still your best chance of growing your account.

All in all, Capture Your Style is perfect for someone looking to begin a curated Instagram account. If you already have one, however, this book is still well worth a read to find out more about Aimee’s path to success with her blog Song of Style. I love that I now have some of her best photos to hand for inspiration as they are absolutely b-e-a-utiful and mostly shot on an iPhone! That’s probably the most important lesson to take away from this book – you don’t need fancy camera equipment to take creative, high-quality images that people want to double tap.

Buy Capture Your Style: 

Amazon | Book Depository | Barnes & Noble

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Capture Your Style by Aimee Song Book Review

Book Review: Capture Your Style by Aimee Song

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Laura is a culture and travel blogger based in London. She studied French at Oxford University and now studies Law in London. She’s an avid reader and traveller and loves to combine the two with literary travel. Find her tips and reviews on the best reads, eats and destinations on whatshotblog.com.

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  1. Jenni Grainger
    26th November 2017 / 3:21 PM

    This sounds like a great book for tips on Instagram, it’s very important yet difficult to keep a a creative and curated feed all the time

    • Laura @ What's Hot?
      8th December 2017 / 1:35 PM

      People make it look so easy but it’s actually very difficult!

  2. 26th November 2017 / 7:58 PM

    Does sound like a very good book and so clever for new Instagram fans to help them along.

    • Laura @ What's Hot?
      8th December 2017 / 1:40 PM

      I think it’s a great tool for beginners!

  3. Melanie Edjourian
    26th November 2017 / 8:44 PM

    This sounds like it would be useful to me. I need to work on my photography as my pictures are not the best and I do want to improve on them.

    • Laura @ What's Hot?
      8th December 2017 / 1:36 PM

      It’s something I’m looking to work on at the moment too!

  4. Amy Deverson
    28th November 2017 / 9:34 AM

    Ooh this sounds really good – it would definitely make the perfect gift for me this Christmas! I definitely need to brush up on my photography skills.

    • Laura @ What's Hot?
      8th December 2017 / 1:38 PM

      I’m trying to brush up on mine too! Hope a copy finds its way into your stocking 🙂

  5. 28th November 2017 / 2:06 PM

    I have seen this book so many times and keep meaning to buy it. I’m definitely going to get it now to try and up photography skills and get some more ideas and inspiration x

    • Laura @ What's Hot?
      8th December 2017 / 1:40 PM

      Hope it helps you! The photos are great for feed inspiration 🙂

  6. 28th November 2017 / 6:45 PM

    Trying to improve on your photos all the time and being on the lookout for interesting new approaches already puts you ahead of a lot of people 🙂

    • Laura @ What's Hot?
      8th December 2017 / 1:39 PM

      That’s true – it feels like a constantly battle with this instagram algorithm!

  7. kitty kaos
    29th November 2017 / 5:37 AM

    I could do with reading this book my instagram never moves so some tips would be amazing x

    • Laura @ What's Hot?
      8th December 2017 / 1:36 PM

      It’s a problem a lot of people have at the moment! Damn the algorithm ..

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